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Blog Posts (22)

  • How To Add or Claim Your Small Business Profile on Google

    With Google Business Profile, small business owners can: Create or get access to a Business Profile on Google Add and manage how your business information shows up across Google To ensure your business is eligible to show up on Google, verify your Business Profile. If you have questions about profile verification, visit the Business Profile community. Tip: If you would like to receive one-on-one guidance and tailored recommendations about your profile, consider learning about our social media services and getting a free quote! From Your Desktop Add your business through Google Maps. 1. On your computer, sign in to Google Maps. 2. You can add your business in 3 ways: Enter your address in the search bar. On the left, in the Business Profile, click Add your business. Right-click anywhere on the map. Then, click Add your business. In the top left, click Menu > Add your business. 3. Follow the on-screen instructions to finish signing up for your Business Profile. Claim your business through Google Maps 1. On your computer, open Google Maps. 2. In the search bar, enter the business name. 3. Click the business name and choose the correct one. 4. Click Claim this business > Manage now. To choose a different business, click I own or manage another business. 5. Select a verification option, and follow the on-screen steps. From An Android Add your business through Google Maps 1. Open the Google Maps app on your Android phone or tablet. 2. Search for your business and choose the correct one. 3. Scroll down and tap Claim this business. Claim your business through Google Maps 1. Open the Google Maps app on your Android phone or tablet. 2. In the search bar, enter the business name and choose the correct one. 3. In the Business Profile, tap Claim this business > I own or manage this business. To choose a different business, tap I own or manage another business. 4. Select a verification option, and follow the on-screen steps. From An iOS Device Add your business through Google Maps 1. On your iPhone or iPad, open the Google Maps app. 2. Search for your business and choose the correct one. 3. Scroll down > tap Claim this business. Claim your business through Google Maps 1. On your iPhone or iPad, open the Google Maps app. 2. In the search bar, enter the business name and choose the correct one. 3, Tap Claim this business > I own or manage this business. To choose a different business, tap I own or manage another business. 4. Select a verification option, and follow the on-screen steps.

  • 20 Free Advertising Opportunities for Small Business Owners in 2022

    We’ve put together a list of 20 sites where a company can promote itself at no cost. While these options are free, they require time and effort from you. You may get more for your efforts by focusing on the most relevant sites for your business rather than all. It requires a great deal of time to promote properly, so you want to pick the sites that your customers are likely to use. Take the time to think about how best to engage your potential market. To get started, look at the following sites, and you’ll find at least a few that can bring powerful results to your site. Social Media Social media sites represent the most obvious first step in website promotion. They work most effectively when you have a large platform of followers, but you can also connect with influential users to get the word out. Twitter Currently, Twitter has the most influence among media circles, college students, and other groups. If the right user mentions your website, it could gain a significant following quickly. Facebook Facebook works best with those above age 30 who want to connect with family and friends or argue about politics. It does provide several tools for promoting sites and posts, though. Here’s a guide on how to get more followers too! Instagram Instagram provides a platform where people can share images, music, and videos. Its business arm seeks to connect companies with millions of potential customers and clients. Snapchat This platform has the most influence among those in their teens and 20s. It allows people to exchange messages, images, and videos. The story function represents an effective way to gain followers and promote your site. Tumblr Tumblr has committed to reinventing itself as a social forum. It allows members to create blogs based on shared images. Pinterest Small businesses thrive while promoting products on Pinterest. Most know it as a great place to share recipes and crafts, but the right approach could boost small business exposure. Pinterest’s analytics can help track your impact. LinkedIn LinkedIn has utilized its massive base of members to create several tools that help businesses. It’s helpful in establishing your business as an industry thought leader and is ideal for those in the service sector or B2B brands. TikTok TikTok is a booming social media site launched in 2014, originally named “musical.ly.” In the last two years, it has become one of the largest social media platforms, making it a great place to promote your website online. TikTok centers around short, funny video clips and interacting with other users. This makes it ideal for businesses with a younger audience and a fun brand image. Directories Angi (formerly Angie's List) This directory provides names and reviews of businesses involved in contracting. Angi is nationally promoted and a powerful platform to well-reviewed firms. Apple Maps For those who don’t know, Apple Maps is Apple’s addition to the GPS marketplace and a direct competitor with Google Maps. Apple Maps is preinstalled on every mobile Apple device and computer and receives over five billion user requests weekly. In other words, if your business isn’t on Apple Maps, you’re missing out on a lot of potential traffic. Google My Business Google My Business is one of the important places to promote your website online in 2022. It improves your SEO, tells prospective customers more about your business, creates rich search results when people search for your business, allows customers to review and contact your business through Google, and much more. You're missing out if you don’t have a GMB account yet. Better Business Bureau The Better Business Bureau has been a standard location for well-reputed businesses to promote themselves. They were being listed on the BBB used to be standard fare for those seeking to establish a positive reputation. The BBB was a resource before the common use of computers. Yelp This represents an easy way to get the name of a business, especially a food or retail establishment, out into the public eye. The Yelp.com website and the Yelp mobile app, publish crowd-sourced reviews about businesses. Bing Places for Business Bing Places for Business is Bing’s alternative to Google My Business. It functions almost the same way, providing you with the same features and tools for promoting your website. The benefit of Bing Places is that it opens you up to another portion of the internet-based market, and best of all, because Bing isn’t as widely used as Google, it’s easier for businesses to stand out on the lesser-used search engine. TripAdvisor Travelers know that TripAdvisor can be a virtual lifesaver. Users will often search TripAdvisor religiously when visiting a new place. It can help find the best deals and quality service from hotels, restaurants, retail outlets, and more. Others YouTube YouTube might serve as the most powerful promotional platform in the world. It can take a five-minute family-made film and turn its owner into a successful person almost overnight if users enjoy it. YouTube provides great tools to help develop and grow businesses online. Vimeo Like YouTube and Dailymotion, Vimeo is a platform for video content creation and sharing. The main difference in Vimeo is that it places more focus and influence on monetizing video products. While it has a free service, using the monetization tools costs money. Free Press Release Free Press Release offers a distribution service that shares your press releases with the FPR network and also works to place them high on search engines’ radars. 24-7 Press Release Like other press release distribution services, 24-7 Press Release will take your announcement and spread it among various news and media services. It also boasts of a connection to the Associated Press. Trustpilot Speaking of trusted and informational websites, let’s talk about Trustpilot. Trustpilot is an online platform dedicated to giving consumers a voice. It allows people to review and promote businesses they like and share negative experiences with other users on the platform. You can use Trustpilot to your advantage by requesting that your customers review you on the site. You can then share positive reviews directly on your website, boosting your reputation and credibility. To learn more about promoting your small business or startup online, check out the rest of Upsway Marketing's Blog. If you’d like to launch a new website or social media campaign fast and affordably try the Upsway today!

  • Upsway Marketing Ranked as Top Digital Marketing Agency in Atlanta

    Upsway Marketing has recently been recognized as one of Atlanta's Top Digital Marketing Agencies! Their expert analysis team seeks out digital agencies that offer all-encompassing marketing & website services, helping brands redefine their online image and market position. We are celebrating our 3rd year in business, and our experience speaks for itself. We always take care of small businesses and startups, and we're honored to be recognized. Upsway Marketing serves clients weekly in various industries - politics, restaurants, health, religion, community, education, and non-profits. Upsway Marketing is a digital marketing agency that offers three approaches to help you increase your social media presence: we can fully manage your social media accounts, we can teach your team how to do it in-house, or we can monitor/coach your team along the way and report back to you. Contact us today about our web services, social media management, and more!

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  • Upsway Marketing | About

    Marketing made for small businesses & startups Cost-Effective • Personalized • Timely About Upsway Marketing How Upsway Started "The world continuously becomes digital-first, meaning small businesses are expected to maintain a strong social and online presence. However, most small businesses don't have the resources or a dedicated team to provide social media management or website development. Upsway Marketing LLC was founded during the summer of 2020 to provide small business owners with the needed marketing resources to exceed expectations." ​ Nick Fernandez Nick Fernandez Owner of Upsway Marketing LLC How We Operate Upsway Marketing provides straightforward marketing services for small businesses and startups. We focus on transparent pricing, quick turnarounds, and quality delivery for graphic design , social media management , and website development . ​ We make the process easy and accessible for all clients. Do you prefer to text over email? Then, that's how we'll communicate with you. Would you like to take ownership of your website edits? We'll consult you to build autonomy. Needs a marketing agency that will 100% take the wheel? We can do that, too! ​ Ultimately, we strive to tailor our skills and deliverables to suit your needs and budget. What Makes Us Different Affordability and quality are traits that anyone can claim as differentiating factors. Let's dive in further. ​ Upsway Marketing prides itself in providing cost-effective, quality websites that can also be edited and monitored by its corresponding business owners and employees. We strive to simplify the web development process and uncomplicate abilities to make future edits. This provides small businesses with more autonomy and confidence to manage their company's online presence. Upsway Marketing's Origin From a Dorm Room to a Remote Marketing Agency Upsway Marketing was founded in 2020 by Nick Fernandez, then a junior at Berry College. During the remainder of his college career, he balanced classes and on-campus jobs with a newly-found passion for building online and social presences for small businesses and startups. Seeking courses and mentorship that supported this passion, Nick was in the first class to participate and complete Berry College's new Entrepreneurship & Innovation Minor. These courses surrounded Nick with highly-spirited, intelligent professors and colleagues and assisted him in business formation, preparing finances, sales, the customer journey, and opportunities to raise funds. ​ Currently, Nick is continuously growing the Upsway Marketing team and client portfolio while tackling an MBA through American University. With a remote business model, we can assist small businesses and startups across the United States while keeping costs low and value high. Starting with a dorm room and a passion for building online and social presences for small businesses/startups. Berry College, Rome Georgia Our Mission Equip small businesses with the resources they need to effectively reach and communicate with their audiences. Often, marketing solutions are not accessible to small businesses because of their exclusive or expensive nature. Upsway Marketing envisions a future where marketing solutions are available for all small business owners. With cost-effectiveness and quality, we take small business websites and social media accounts to the next level. Core Values Listening Understanding current situations. Shape honest recommendations. Cost-Effective Full transparency. Premium products at lower prices. Respectful of budget. Secure Secure accounts. Limited users. Verified admins. Personalized Tailored quotes and services. One-on-one meetings. Quality 5-star ratings across the board. Full-service from start to finish. Timely Effective pre-planning. Dynamic wireframing. Full focus. Our Clients Schedule a Meeting With Us Our Web Designs View Our Website Portfolio Learn About Our Web Development Social Media Work View Our Social Media Portfolio Learn About Our Social Media Services Graphic Design View Our Graphic Design Portfolio Learn About Graphic Design Services Our Accomplishments Newsroom Upsway Marketing Ranked as Top Digital Marketing Agency in Atlanta Newsroom Upsway Marketing Joins the Elbert County Chamber of Commerce Newsroom Berry-minted Entrepreneur Grows Business While Tackling MBA Newsroom Upsway Marketing Listed as a Top Clutch Agency for Website and Social Media Newsroom Upsway Marketing Ranked as Top Website Design Agency in Atlanta Newsroom Upsway Marketing Ranked as Top Social Media Marketing Agency in Atlanta Newsroom Upsway Marketing Named Top Facebook Marketing Company Newsroom Upsway Marketing Ranks in Top Instagram Marketing Companies Newsroom Upsway Marketing Ranks as Top Web Designer on UpCity Newsroom Upsway Marketing Ranks in Top Twitter Marketing Companies

  • Upsway Marketing | Small Business Websites and Social Media

    Marketing Solutions for Small Businesses & Startups Upsway Marketing Provides Cost-Effective Social Media Management & Website Development. Try the Upsway, Today! Contact Us Social Media Web Development What We Do Overview Website Development Social Media Management Graphic Design The world continuously becomes digital-first and small businesses are expected to maintain a strong online presence . Upsway Marketing was founded to provide small business owners with the marketing solutions they need to exceed these expectations. Learn more about our website development , social media management, and graphic design services. Why Choose Upsway Marketing Quality Guaranteed Whether it's a website or social media services, our clients are not disappointed. Cost-Effective Competitive pricing separates Upsway Marketing from its competitors. Personalized Design We make designs that fit your company's personality. Responsive Quotes and results are quickly offered within just days or weeks. Made in the U.S.A. Our client support and site publishers are based in the states. 100% Remote Being remote allows Upsway Marketing to serve more small business owners across more U.S. states. Top-Notch Designs See Our Portfolio Thanks to your help, Bark for Attention is ready to reach a wider audience. Jamaal Johnson Bark for Attention Client Testimonials Resources Blog How To Add or Claim Your Small Business Profile on Google Blog 20 Free Advertising Opportunities for Small Business Owners in 2022 Newsroom Upsway Marketing Ranked as Top Digital Marketing Agency in Atlanta Newsroom Upsway Marketing Joins the Elbert County Chamber of Commerce Newsroom Berry-minted Entrepreneur Grows Business While Tackling MBA Newsroom Upsway Marketing Listed as a Top Clutch Agency for Website and Social Media See More

  • Upsway Marketing | Contact Us

    Contact Upsway Marketing Whether you're curious about websites , social media management , graphic designs, resources page , or anything else, let's get started today! First Name Last Name Email Phone Subject Leave us a message... Submit Thanks for submitting!

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