In this interview, Nick Fernandez shares his journey of founding Upsway Marketing, a digital marketing agency. He noticed the struggles faced by small businesses in establishing and maintaining their online presence, particularly during the COVID-19 pandemic. Inspired by this, he developed a remote business model specializing in graphics, website development, and social media management, gradually expanding his clientele and services. Nick Fernandez's journey led to the formation of Upsway Marketing as an official LLC, gaining recognition and awards for its innovative marketing solutions aimed at assisting startups and small businesses.
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